Construction
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Saturday, November 15th, 2008In my previous post on Lean Six Sigma marketing , I had stated Implement, the new process under a control plan, was the 5th step in building a Lean Six Sigma marketing process. I also stated that in the Duct Tape Marketing planning system that the Service Experience coincided with the definition of [...]
Lean Marketing - Map Future State
Friday, November 14th, 2008In my previous post on Lean Six Sigma marketing , I had stated Develop, a new process so that the problem is eliminated and the new results meet the new requirements, was the 4th step in building a Lean Six Sigma marketing process. I also stated that in the Duct Tape Marketing planning system [...]
Cost of Quality
Friday, October 31st, 2008Craig Crook was Joe Dager’s guest on my show Connecting Your Passion. Craig’s company is a Learning Center and as Craig calls it -Learning faster than your competitors is the only sustainable advantage. What is the cost of Quality?
Technorati Tags: Lean ,Lean Marketing ,Lean Six Sigma ,Manufacturer Marketing ,Manufacture ,Marketing ,Duct Tape Marketing ,Six Sigma [...]
Lean Six Sigma Marketing - Explore
Friday, October 24th, 2008In my previous post on Lean Six Sigma marketing , I had stated Explore, the data to identify a cause and effect relationship between variables., was the 3rd step in building a Lean Six Sigma marketing process. I also stated that in the Duct Tape Marketing planning system that the Remarkable Story and Product [...]
Lean Six Sigma Marketing
Friday, October 17th, 2008Laying the ground rules for my upcoming posts, I will use the what I believe is the traditional approach to Lean Six Sigma, the DMEDI process. Skipping over DMAIC and DMADV and I am sure other initials are out there that may be applicable but I like the DMEDI. So what is it:
Define the problem [...]
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